Why You Should Have A WordPress Site
So, you’ve got a fantastic business idea and you’ve made the decision you’re going to design and publish your own website. Well, as you possibly know, there are many variables to take into consideration. The design of the website, the images you’re going to use, the content, the website architecture, the logo designs, the online store – the list goes on. But fundamentally, what’s most important when constructing a new website is the platform you choose. There’s a range of website platforms available with an array of various features, targeting the entire spectrum of developers from beginners to experts. You’ll ask for recommendations on which platform to use and developers will argue for weeks on end about why one platform is better than the other.
It can clearly be confusing to weigh the pro’s and con’s of each website platform and choose which is best for you. So, to save the time and arguments, the simple answer to this question is ‘WordPress’. The following article will offer five strong arguments as to why WordPress is the best platform to use, regardless of your website development skills and abilities.
WordPress is simple to use and manage
WordPress is incredibly user-friendly so you don’t have to be a professional HTML coder to build a practical and powerful website. The installation process is quick and simple, the tools are intuitive and there’s a built-in updater so you don’t need to worry about not making use of all the latest features. There are inbuilt features for blog publishing, RSS feeds, user management, automated backups, revisions and much more. Once installed, you can start making custom configurations without even writing any code!
WordPress is remarkably SEO-friendly
In the words of Google Engineer Matt Cutts, “WordPress automatically solves a tonne of SEO issues”. SEO is a highly important factor to any website so having in-built features that seamlessly make your website SEO-friendly is indispensable. WordPress coding is standard compliance, high quality, and produces semantic mark-up which makes your site incredibly attractive to search engines. There are also a range of free plugins that you can install which will make your website even more SEO-friendly, but we’ll touch on WordPress’ plugins next.
WordPress is FREE and Open Source
Yes, you read it correctly; WordPress is free to download, install, and use to design any kind of website you want. WordPress is also open source which means that the source code is attainable for anybody to modify, edit and create different themes and plugins with a range of features and release these to the community. At the moment, there are over 2,600 WordPress themes and over 3,100 different free plugins available for use. Considering WordPress is a community software, it is maintained by a large group of volunteers who all contribute to the software by writing patches, answering support questions and updating documentation. If you have any inquiries or issues about anything WordPress related, there are practically thousands of people willing to help.
WordPress is mobile friendly
Due to the increasing use of smart phones for internet usage, it’s particularly important that your website is optimised for mobile devices. In fact, one of Google’s latest updates requires websites to be optimised for mobile devices or they’ll be penalised in SEO. Fortunately most WordPress themes are built to be mobile responsive, meaning that whatever device your prospects are using, WordPress websites will automatically change the appearance of your website to fit. WordPress actually enables you to work on both of your mobile website and PC website individually, so you can easily customise both to optimise the user experience.
WordPress is secure
Today, website security is imperative so naturally WordPress has high security standards. Roughly 25% of websites are built on WordPress so hackers are continuously attempting to find ways to compromise them. WordPress is well aware of this so has created a variety of security features which prevents any malicious attacks by releasing frequent updates that neutralises these threats. Always remember, it’s also important for you to be using a secure device when accessing your WordPress account, so ensure you use standard security tools on your device and only acquire reliable plugins from trusted providers.
As you can see, WordPress has a series of superb features that simply make it the best website platform on the market. Even though there are lots of other reasons why WordPress is a great choice for your website, this article just concentrates on 5 of these: WordPress is extremely user-friendly, free and open source, significantly SEO compatible, mobile friendly, and secure. What more could you want from a platform to construct a practical and powerful website? If you have any queries about how you can further optimise your website, speak to the team at Internet Marketing Experts Shepparton on 1300 595 013 or visit their website: http://www.internetmarketingexpertsshepparton.com.au