SEO’s strength comes from Quality Content
SEO is based upon a strong groundwork of quality content, so is your Shepparton business in fact strong enough to succeed? Far too many places out there are making content that isn’t worth the paper it is printed on (or rather the pixels it is displayed on …) and the web is flooded with small businesses, like yours in Shepparton, that just try to get some attention, but irritate people instead. Every online marketer, Local business or even just internet user would really love to have that one post or video go viral and let the Social Media Machine just bring in free publicity – but the truth is it is a lottery, and the best plan that everybody can follow is to make routinely quality content for your fans to love, like and share.
There are a handful of Big Picture ideas that you have to remember when it comes to Content:
Relevant Content is Key.
Facebook is a fast paced and constantly changing place, as such you should ensure you reach people when it is going to be most successful. This means everything must concern you, your company, your audience and what you hope to achieve. When you post about something that your target market genuinely appreciates you will see greater response.
Content is not just words.
remember that when we talk about content you should be thinking about Videos, Quotes, Pictures, Thoughts, Ideas, Questions, Slideshows, Animation, and Stats.
Top quality means posting content that follows the 3 E’s.
Make sure your Content can Entertain, Educate and Empower. You ought to keep these words in mind when generating content. If you can constantly make posts that typify one of the Three E’s then you will be on the path to setting up a reputation for quality content.
If you are uncertain on what your online or local Shepparton customer base will consider as quality, then one of the simplest ways to figure it out is to carry out some research. Take a look at your rivals or at other areas around your market to see what other company’s in Shepparton post and what kind of interaction they get. You shouldn’t be wanting to copy them, but rather mimic the areas that work and make their success your own. When it boils down to it however, one of the easiest ways to know what your Viewers will react to will be to just ask them. Make a post or a survey that can engage with your audience to see what they want from you as a business and what they want to see on their Facebook wall. You may be shocked by what you discover. And so, if you have any questions, or simply need to chat, call Internet Marketing Experts Shepparton on 1300 595 013 or visit, www.internetmarketingexpertsShepparton.com.au